BROOKLYN BREWERY BODEGA RUN IPA
Led the ideation and creative development of Brooklyn Brewery’s spring seasonal, Bodega Run IPA.
PACKAGING
Concept inspiration was drawn from the Tetris-like shelves of NYC Bodegas. Bodega Run consists of various icons representing the wide array if items found at local delis- ranging from a classic bacon, egg, and cheese sandwich to the infamous bodega cats that roam the aisles.
AWARDS:
GDUSA American Graphic Design Award
The Dieline Awards Shortlist, In-house Category
Gold Crush, Best Can Design
Art Director: Ashley Swope
Designer: Ashley Cobb
Creative Director: Abby Rand
Photographer: Paige Snider
INSPIRATION
Description